Welcome to This Is How She Does It, where modern working women speak to us about different professional industries, their careers, how they keep track of their finances and balance work with their personal lives.
In this fresh new video series, Canadian women speak freely and openly about their career goals and relationships with money as they share their stories. From drag queens to business owners and beyond, dreams can come true and these women are showing us how to make it happen.
Meet creative entrepreneur April Pride who is making mad money in the Canadian cannabis industry
In our first This is How She Does It episode, we follow April Pride as she takes us through her family’s home, complete with a “fancy Italian couch,” record collection and a cozy nook where she keeps her stash. Find out how she’s making an impact in the cannabis industry and how she’s opening up opportunities for women and POC who are marginalized in the field.
As a white woman working in cannabis, I have a responsibility to be conscientious and intentional in how I help to remove barriers and create more financial opportunities for women of all colours.
Watch as April details her experiences in the male-dominated industry and how she’s aiming to be part of the change she wants to see. Check out all the This is How She Does It episodes here.