Beauty products surround us – literally, at home, in magazines and at the stores. With so many options and so many price points, how the heck are we supposed to know which ones are worth the money? Here is a list of 10 beauty products that you can feel good about spending money on.

Pure+simple
1 / 10
Moisturizer
You only have one face, isn’t it’s worth investing in? A great quality skin cream will hydrate, nourish and improve skin tone while soothing any irritations, tightness or dehydration. Moisturizers that contain ingredients like Hyaluronic Acid allow skin to hold extra moisture which aids cellular repair. Skin feels plumped and nourished with just one drop. You should feel it working as you smooth it on your skin.
Holistic Vanity Damage Care Brightening Holistic Lotion, $68.
Holistic Vanity Damage Care Brightening Holistic Lotion, $68.

ghd
2 / 10
Straightening iron
To get quick, beautiful, long-lasting results, you’re going to have to spend a bit of money on a hair straightener. A high-quality flat iron should save you time (heat up in seconds and straighten hair just as fast), have auto-turn off (for safety), glide smoothly through your hair and won’t fizzle out after two years. You won’t believe what you’ve been missing when you try ghd Classic one-inch styler, $225.

3 / 10
FOREO_LUNA_mini_product_front_magenta

Caudalie
4 / 10
Facial oil
Whether it’s for extra hydration, to ward off wrinkles or to calm irritated skin, face oils are the road to healthy skin. Even those with oily skin can use face oil as it can help to balance oil-prone complexions. Natural oils are jam-packed with brightening, glow-inducing antioxidants and vitamins, and because of this, they don’t come cheap. You may find a good quality oil is a bit pricier than you thought it would be, but for the anti-aging effects, luxurious feel and opportunity for enhanced facial massage, it’s so worth it.
Caudalie Polyphenol C15 Overnight Detox Oil, $55.
Caudalie Polyphenol C15 Overnight Detox Oil, $55.

Hourglass
5 / 10
Foundation primer
A primer can really affect how your complexion looks, but not all primers are created equal. Think about a primer you’d put on the wall before painiting. A foundation primer does the same kind of thing for your skin that the primer does for the wall–it smooths out any uneven texture and helps the finished product last longer. It’ll help your foundation go further too, so you won’t need to use as much, saving dollars in the end.
Hourglass Veil Mineral Primer, $60.
Hourglass Veil Mineral Primer, $60.

Ren Clean Skincare
6 / 10
Retinol concentrate
The task of keeping your face wrinkle-free for as long as possible doesn’t come cheap. Naturally derived vitamin A is a concentrated wrinkle-fighter that brightens the complexion, minimizes spots and imperfections and helps to increase cell turnover and collagen production.
Ren Bio Retinoid Anti-Aging Concentrate, $72.
Ren Bio Retinoid Anti-Aging Concentrate, $72.

Giorgio Armani Cosmetics
7 / 10
Foundation
If your skin looks healthy, natural and radiant, it doesn’t really matter what other makeup you wear. Less expensive foundations can work, however, you usually can’t try before you buy which leaves you susceptible to poorly matched shades and possible reactions. Drugstore brands may also be too chalky, cakey or obvious on the skin. You want your skin to look like skin after all, not pancake batter. Try a weightless, luminous foundation like Giorgio Armani Luminous Silk Foundation, $68.

Mason Pearson Brothers
8 / 10
Boar bristle hair brush
If you’re in the ‘one hundred strokes before bed’ hair brushing school of thought, you’d better make sure the brush you’re using is darn good quality or you’ll end up with severely damaged hair, breakage and frizz. A good quality Boar bristle brush will effectively distribute healthy oils through your hair without any breakage or damage to the shaft. You hair cut will last longer and you’ll use less styling products. There’s a reason these are considered heirlooms; they were designed in England in 1885 and are mostly still handmade.They stand the test of time.
Mason Pearson Brothers Handy All Boar Bristle Hair Brush B3, $169.
Mason Pearson Brothers Handy All Boar Bristle Hair Brush B3, $169.

Laura Mercier Cosmetics
9 / 10
Concealer
A professional camouflage will do wonders to cover birthmarks, acne, discolouration, redness and shadows. A concealer with a waxier texture will give you serious coverage and stay put for longer without looking cakey. Best applied with a brush for flawless results, a professional concealer can be mixed with eye cream for versatile under-eye coverage. With cheaper concealers, you run the risk of dry, hard-to-work-with texture, or just poor coverage. Blend your own perfect shade with this two-tone camouflage.
Laura Mercier Secret Camouflage, $38.
Laura Mercier Secret Camouflage, $38.

MAKE UP FOR EVER
10 / 10
Makeup brushes
Makeup brushes can make the difference between a gorgeous smoky eye and a ‘why did I bother?’ smoky eye. The sponge tip applicators that come with many compact eyeshadows will do nothing but frustrate you. Invest in a few great quality makeup brushes that are designed for specific application techniques (e.g., smudge brush, eyeliner brush, concealer brush) and applying your makeup will become much easier. Good quality brushes should last too, so you won’t have to blow more money replacing them as often. Whether natural hair or synthetic, professional brushes will do their job, stay in tact and last for years.
MAKE UP FOR EVER Artisan Brush Kit, $240.
MAKE UP FOR EVER Artisan Brush Kit, $240.
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