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‘A Cultural Force’: Rihanna to Headline the 2023 Super Bowl Halftime Show

Rihanna showing off baby bump on the red carpet
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It was a big weekend for Rihanna fans. No – she didn’t (finally) drop a new album – but the ANTI singer will be taking to the stage to headline the Super Bowl Halftime Show in February 2023.

The legendary artist-turned-fashion-designer shared a post on Instagram on Sunday, according to People, dropping a huge hint that she’d be performing at the highly anticipated NFL event. Rihanna had fans stirred up after sharing a photo of her hand holding up a football, captioning the post with a single period.

Related: Rihanna is officially a billionaire – according to ‘Forbes.’

It’s since been confirmed that Rihanna will “Take A Bow” at one of the biggest sporting and television events in the world, as Roc Nation later posted the exact same photo on their Instagram account, according to E! News.  “Let’s GO,” Roc Nation wrote before tagging Rihanna and the NFL alongside the hashtag, “#SBLVII.”

“Rihanna is a generational talent, a woman of humble beginnings who has surpassed expectations at every turn,” Jay-Z – who is the head of the NFL’s musical entertainment – explained in a statement. “A person born on the small island of Barbados who became one of the most prominent artists ever. Self-made in business and entertainment.”

The NFL also changed its bio on Instagram to reflect the upcoming performance by the makeup mogul, as it now reads “national fenty league” followed by the account handles for Rihanna and Apple Music.

Rihanna is sure to bring some of her biggest hits to the stage at the 2023 Super Bowl, which will take place at the State Farm Stadium in Glendale, AZ on February 12. She’s got a pretty big act to follow – as last year’s Super Bowl halftime show featured a stacked lineup of Dr. Dre, Eminem, Mary J. Blige, 50 Cent, Snoop Dogg and Kendrick Lamar – but with her astonishing musical repertoire and unbelievable stage presence, she’ll definitely wow the 2023 Super Bowl audience.

“We are thrilled to welcome Rihanna to the Apple Music Super Bowl Halftime Show stage,” NFL Head of Music Seth Dudowsky added. “Rihanna is a once-in-a-generation artist who has been a cultural force throughout her career. We look forward to collaborating with Rihanna, Roc Nation and Apple Music to bring fans another historic Halftime Show performance.”


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