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Is This Cult-Favourite 2000s Makeup Product Making a Comeback?

Is This Cult-Favourite 2000s Makeup Product Making a Comeback?

From icy pastel frosted eyeshadow to thin eyebrows, many ‘90s makeup trends are seeing a resurgence lately, but is it time for some of our favourite Y2K-era makeup trends and products to be restocked in our beauty cabinets? Enter: the decadent little pot of foundation that many millennials held dear in the mid-aughts — Maybelline’s Dream Matte Mousse Foundation.

Related:  Pantone’s 2023 Colour of the Year is the perfect pink-red — get the look.

Why is Dream Matte Mousse making a comeback?

As with so many beauty trends in 2022, it all comes back to TikTok. As Teen Vogue reports, TikTok users have recently been revisiting the fluffy, mousse-like face makeup. While the easy-to-apply foundation was a game-changer when it first arrived on shelves (according to Teen Vogue, the product launched circa 2005), it also “had a tendency to oxidize and turn orange on the skin,” which — at the time — made it both very popular and yet challenging to actually look like a match on your skin tone. (Personally, I recall proudly applying the foundation to smooth out my patchy skin on my way to school… only to have friends point out the need to blend the tell-tale tangerine-hue contrast line on my chin and neck.) 

See also: ‘Mermaidcore’ is the ‘It’ look — how to capture shimmery, sea-inspired style.

Today, TikTok users seem to be overall pleasantly surprised at how the makeup (we’re assuming they’re using new bottles!) looks on their skin now. While the outlet speculates that the product likely has a different formula than it did all those years ago, the way that many people prepare their skin today (for example, by applying skincare and primer before foundation) may also help create the flawless finish.

For me, while I’d still likely apply this with my fingers as I did in the 2000s (a technique that some beauty experts today say is OK, as Glamour UK outlines), I would be better prepared to properly blend the edges of my makeup with the help of another 2000s icon, the beautyblender

Want to try it out? Try:


Maybelline Dream Matte Mousse Foundation

Maybelline New York Dream Matte Mousse Foundation, Amazon, $16.

Pink beautyblender sponge

beautyblender Makeup Sponge, Sephora, $26.

All products featured on are independently selected by our editors. However, when you buy through links in this article, we earn an affiliate commission.

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