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Harry Styles Has a ‘Pleasing’ New Beauty Brand

Harry Styles in a green boa
Getty Images

Harry Styles is adding another job to his already stacked resume. Now, the actor and Grammy winner is set to become a beauty mogul, with the launch of his new brand, Pleasing. The first launch for the beauty brand will be a line of nail polish, because if there’s one thing we know about Styles, it’s that he appreciates a good mani.

“It’s starting with nail polish, because that was kind of the birth of what it was for,” Styles told Dazed magazine in a recent interview. “Me seeing a colour on a flower or a wallpaper or something and thinking, ‘Oh, I wanna put that on my nails’. It was a fun little project, but during the pandemic, and when we eventually named it Pleasing, it felt like it was so much more than nail polish.”

See also: 11 times Harry Styles has defied gender norms.

 
 
 
 
 
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A post shared by Pleasing (@pleasing)

Related: It looks like Harry Styles is launching a nail polish line.

Finding beauty in the small moments is what Pleasing is all about. “I’ve always found that the moments in my life which have brought me the most joy are the small ones, whether it be, you know, the end of the night under the stars or a bite of food, or sitting with your friends thinking, ‘Oh, I’m never gonna forget this,'” he said. “It’s always those moments that I find have the longest-lasting effect on me, in terms of sparking something wonderful in me. I really think that the essence of Pleasing is finding those little moments of joy and showing them to people.”

The nail polish line will include a set of four glam polishes. Aside from nails, Styles will also be tackling skincare with the launch of a Pleasing Pen, which is a dual-ended lip and eye serum, and a Pearlescent Illuminating Serum.

 
 
 
 
 
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A post shared by Pleasing (@pleasing)

While the products aren’t officially available until Nov. 29, you can pre-order them on the website now.

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Related: You need these cozy, Harry Styles-inspired sweaters ASAP.



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