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Everything We Know About Rihanna’s Fenty Perfume

Rihanna poses for a photo at a red carpet event
Getty Images

It’s been quite the news cycle for perfumes this week. Not only did Adam Driver break the internet with his new Burberry campaign, but Rihanna joined the convo with a sneak peek of her own upcoming scent.

See also: Bad girl RiRi: Rihanna’s style evolution.

Earlier this week, Fenty Beauty turned heads after they posted a video featuring a perfume bottle to its official Instagram page, captioning it: “Something sensual, confident yet sexxy coming your way very soon…”

Rihanna later took to the Fenty Skin account to share her excitement about Fenty Eau de Parfum. “That’s the thing I love the most: it’s an experience, it’s a memory, encapsulated into a fragrance. One smell, you’ll never forget it,” she wrote.

After fans voiced their excitement in the comment section, Fenty followed it up with a teaser snap of the perfume bottle, revealing that the new scent would drop as early as Aug. 10. Good things happen during Leo season!

Yesterday, the company announced in a press release that the scent is “a memory encapsulated into a fragrance,” with notes of “sensual magnolia,” “seductive musk,” “vibrant fruit” and “spice.” In short: it’s super floral.

Related: Rihanna’s hair transformations through the years.

RiRi has reputation for shaking things up in the beauty industry. Not only has she made a point of prioritizing diversity and representation in her shade ranges and campaigns, but she’s also incorporated sustainability into her brand with refillable packaging. We stan a sustainable icon!

You may also like: Rihanna calls out RHONY’s Ramona Singer, defends pal Leah McSweeney



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