What do 2500 celebs (including Drew Barrymore, Madonna, Charlize Theron and Courtney Cox) have in common? They worship at the altar of Smashbox, creators of makeup connoisseur dream product Photo Finish Foundation Primer. In town for TIFF, Smashbox is here to give visiting starlets a little boost before they head out to the fabulous premieres and parties that the week has to offer.